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Turn leads into customers with effective personalized email marketing campaigns. Inform customers on your email list of new products, discounts, and other services. Email marketing can also be a softer sell to educate your audience on the value of your brand or keep them engaged between purchases. Among marketing channels, email marketing did yield the highest return on investment (ROI) for the past 10 years. It also has the highest conversion rate (66%) for purchases made in response to promotional messages.
With a combined 4 billion active users across the two platform, advertising on Facebook and Instagram is not only worth it, but a necessity (nowadays) for most businesses to market their products or services. Many advertisers have seen a return on investment (ROI) of anywhere from 4-8x as much as they put into their campaign. If you want to learn more, get a free social media audit, and see how you can improve and how we can help.
YouTube Marketing is the process of promoting your business on YouTube through videos and ads. Because video is an extremely powerful medium, YouTube is growing faster than any other platform out there. YouTube is the second most visited site in the world after Google. Ever since its inception, it accounts for nearly 2 billion monthly active users. So if you want to diversify your traffic sources or even just get your business in front of your target audience, YouTube marketing is the answer.
With over 500 million daily users and counting, there's no doubt that TikTok marketing is the next big thing. With TikTok predominantly youthful demography, you can connect and engage with many young members of the audience. TikTok for Business is an incredible all-in-one platform for advertisers. You can get everything you need to launch an impactful marketing campaign. Unlike other platforms, TikTok uses a unique discovery algorithm that gives every video an equal chance to go viral, regardless of how popular the content creator is. This allows for the rapid scaling of a social media presence, fast growth, and virtually unlimited marketing experimentation.
Snapchat has grown up since its launch in 2012, introducing more media formats, filters, and ad formats. Not to mention, its daily active user base has reached an impressive 186 million people. Since Snap Ads have a swipe-up rate 5x higher than the average click-through rate on other social media platforms, it's a great way to promote your brand. Not only are Snapchat Ads engaging, they're also incredibly effective with the Snapchat audience and provide great return on investment for businesses of all sizes.
Google advertising works by writing targeted ads optimized for keywords that your target customer is searching for. Not only is Google great for reaching your target audience and broad spectrums of demographics, but it’s also great at producing a high return on your investment-advertisers on the platform will, on average, generate $2 for every $1 spent. Google Ads has diverse Ad options To fit any business model and goals and produces comparatively faster sales. Most businesses waste money doing this by a misuse of keywords, poor ad creation, or incomplete follow up and optimization processes. This is where a professional Google ad consultant from Daz Media comes in. Get in touch to learn more.
Your website is the hub of your digital strategy. We help design, develop and launch high quality easy to update websites that are open and responsive. Get in touch and we'll be happy to discuss your needs.
Clear, compelling content drives customer engagement. It is the fuel that powers the digital marketing engine. Brand positioning, messaging strategy, keyword research and content strategy-these need to integrate to traffic. Get in touch and we'll be happy to show you how to maximize value.
An organic social media strategy nurtures your relationship with your customers or audience. It helps you establish and grow your brand's presence where people are already spending their time. Organic posting is cost-effective and helps supporting and retaining existing customers. If you don’t start your organic growth now, you’ll always be behind, so get in touch and let us help you out.